• Environmentally Focused
• Economy Focused
• Family Focused
• Intellectual Property
• Untapped Opportunities

Weaknesses

• Capital
• Staff
• HIstory

Opportunities

• Families with differences on Cremation vs Burial
• Environmentally Focused Families
• Lack of Modernized competitors who know how to best utilize technology and land to benefit people
• Many articles currently populating and trending on the internet about insufficient graveyard space and efficient options for handling loved one's remains.

Threats

• Bio Urn Company
• Ashes Turned into Glass or Jewelry
• Bias Opinions